Seven criteria for an ideal business niche
1. "High Resolution" Here we are talking about your “resolution” in this niche, that is, about your level of understanding, your experience, knowledge. For example, if you enjoy your entire…

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Oil war as a marketing factor
The most significant event of 2010 in the post-Soviet space was the next oil war between Russia and Belarus. Due to the fact that we are talking about about 5…

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Effective ways to complete a transaction
1. Assumption. Get pre-promise. On the one hand, prior consent does not oblige to anything and is not difficult to obtain, on the other hand, this is a specific psychological…

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opportunity to build

Modern prospects of small business

The prospects of small business are connected with the understanding of the fact that it occupies one of two niches in the economy. The first of these is the start of new business lines. The second niche is the help to the average, but more often big business. In our conditions, about 10-20% of small businesses work in the first niche. In the second niche – 80-90% of small businesses. Continue reading

A powerful technique for studying competitors
Studying competitors is a vital necessity. There are many sayings on this score: “I would have known a redemption, I would have lived in Sochi”, “I would have known where…

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Word of mouth marketing. How to make you talk
How to ensure your company a staggering success and popularity without spending a penny on advertising? How to make customers tell all your friends, acquaintances and even passersby about you?…

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Seven precepts of success from Warren Buffet
"If you're all so smart, then why am I so rich. Warren Buffet" This famous phrase is attributed to the charming American old-billionaire. An eccentric old man with the appearance…

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Proper start your own business
The proper start to your own business is to find a promising idea. A good idea is a guarantee of a successful business. Most businesses go bankrupt in the first…

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